Collection: 40% Off All Baby
Now through Cyber Monday, spend $50+ to unlock a year of free shipping!
Filters
Baby Clothes from Primary
Primary baby clothes come in sizes newborn to 24 months, in a rainbow of solid colors and playful prints, all logo-free and gender-neutral. Shop organic cotton bodysuits, zip footies, rompers, pants, matching sets, sweatshirts, puffers, and baby gifts. Organic cotton styles are GOTS certified products, and zip footies feature two-way zippers for easier diaper changes. Every piece is designed to be worn, loved, and handed down.
How do Primary baby clothing sizes work?
Primary baby clothes come in sizes newborn, 0–3, 3–6, 6–9, 9–12, 12–18, and 18–24 months. Since babies grow at different rates, check our size chart for recommended height and weight measurements. European sizes like 70 or 80 refer to height in centimeters and can be compared with our chart. After 18–24 months, move to kids' size 2.
Are Primary baby clothes gender-neutral?
Yes! All Primary baby clothes are gender-neutral, with no separate boys' or girls' collections. Our baby clothing comes in a rainbow of colors and playful prints, because every color is for every baby. Our gender-neutral styles also make great baby shower gifts and easy hand-me-downs for siblings and friends.
Are Primary baby clothes good for sensitive skin?
Primary baby clothes are designed with softness and comfort in mind. Our organic cotton styles are GOTS-certified products, and most baby clothes feature printed, tagless labels and flat seams for a smooth feel against delicate skin. Our Stretch Modal footies are made with silky-soft TENCEL™ Modal. For specific skin conditions, consult your pediatrician.
Are Primary baby clothes organic?
Many Primary baby clothes are made with 100% organic cotton, including our bodysuits, zip footies, rompers, and shorties. These organic cotton styles are GOTS certified products. We also offer other soft fabrics, like breathable, silky-smooth TENCEL™ Modal in our Stretch Modal zip footies. Check each product page for specific fabric details.
Do Primary baby clothes make good hand-me-downs?
Yes, Primary baby clothes are designed to be worn, loved, and passed along. Our soft, durable fabrics and timeless, gender-neutral styles make them great hand-me-downs for siblings and friends. Plus, our signature solid colors are easy to mix and match with new Primary styles, so well-loved favorites can keep finding their way into the rotation.
What's the difference between Primary's organic cotton and Stretch Modal zip footies?
Our organic cotton zip footies are made from 100% organic cotton interlock, are GOTS certified products, and have a buttery-soft feel for everyday comfort. Our Stretch Modal zip footies are made from 95% TENCEL™ Modal and 5% spandex, with a silky-smooth feel and extra stretch that's great for warmer sleepers. Stretch Modal footies have a roomier fit, so check the size chart for each style!
What are the best baby shower gifts from Primary?
Primary's baby gift sets, zip footies, and bodysuit bundles make practical baby shower gifts that new parents will reach for again and again. Our soft, comfortable baby essentials are designed for everyday wear and made to be handed down. Available in a rainbow of gender-neutral colors and prints, they're easy to gift even when you don't know the baby's sex.